Social media marketing helps you put strategic social media content and/or social ads in front of them where they’re already scrolling and spending their time. This gives your business valuable, extensive and targeted exposure.

We get this question a lot! The short answer is that social media marketing is one of the services that falls under the umbrella of digital marketing services.

Yes. If you have been using social media for a while now, you’ve probably seen and interacted with a business page’s post or ad- especially if it was a brand you like! Your target audience is no different. They like engaging with brands they favor and trust.

When managing your business’ social media accounts, you should not put all your eggs in one basket. Yes, they are all social media platforms, but they are different in their own way. Just like businesses in the same industry, each of these social media networks have their own strengths and features that can be useful to your business. That’s why it’s crucial for you to have an effective social strategy on more than one platform.

Social media marketing is the use of social media to increase brand awareness, build a targeted following, drive website traffic and ultimately increase your sales. Social media marketing for small businesses and entrepreneurs gives them the ability to establish their brand and online presence on platforms where their target audience is already scrolling.

Currently, Twitter, Facebook fan page, Facebook group, Instagram and Pinterest for any brand. In select cases, LinkedIn can also be managed on a case-by-case basis.

On most platforms, we post at least twice a week, but some social media outlets are an exception. Twitter and Pinterest can be more frequent. At digitechtic we post on Twitter daily, whether it’s socializing a blog, office event or relevant curated content. Another great way to stay top-of-mind is utilizing Snapchat, Facebook and Instagram Stories.

Let’s face it: the world’s gone social. In fact, 30% of all time (and counting) spent online is allocated to social media. If you want to get in front of people, social media is the way to do it. Whether you’re interested in brand awareness, sponsored content, or a combination of both, we can help!

A blog is an incredibly important aspect of social media marketing. It offers you a platform to publish your thoughts, give advice, and share the knowledge you have accumulated over the years. It is also a perfect way to extend the social media conversation and brand yourself as an expert within your field. Blogs make it possible for you to increase your reach and connect with people you might never have had the opportunity to meet through traditional marketing mediums.